The Plus Size Co's Story

The Plus Size Co. was born out of a simple yet powerful belief — that every woman, in every size, deserves to feel seen, celebrated, and stylish.

As the sister brand of Apella, we’ve spent years listening closely to our customers — especially our plus-size community. Many of them shared that while they love dressing up, they also longed for something more fuss-free — simpler fabrics, minimal designs, and affordable everyday styles that felt light, breathable, and easy to wear on a daily basis.

So we listened, and that’s how The Plus Size Co. was born — a brand created for your everyday moments, with comfort-first silhouettes and styles that keep things simple, stylish, and real.

At The Plus Size Co., we don’t just “scale up” smaller sizes. Every style we design is shaped by the real experiences, preferences, and feedback of plus-size women across India. From our sleeve lengths to our necklines, from the drape of our kurtas to the ease of our night wear— every detail is created with you in mind.

We focus on everyday essentials that work for real life:
– Breezy cottons and rayons you can wear all day long
– Fits that flatter, never squeeze
– Sizes from XL to 10XL
– Styles that feel like you — relaxed, modern, and always effortless

And most importantly, our prices won’t weigh you down. We’re proud to offer most pieces between ₹599 and ₹1499, because self-love shouldn’t come with a luxury price tag.

Whether you're dressing for work, stepping out for errands, or just looking for something easy to wear at home — we’re here to make sure you feel confident, comfortable, and completely yourself.

Because at The Plus Size Co., style has no size. And confidence? That’s always in fashion.